Gerry is the Founder of The Explore Kentucky Initiative( EKI). EKI's mission is to uplift Kentucky’s people and natural spaces. By embracing environmentalism, outdoor recreation, diversity & inclusion, storytelling, and collaboration; EKI creates programs, events, media, and action campaigns that are rooted in social artistry and intersectionality. Thus preserving the environmental and cultural resources of the commonwealth’s 120 counties. He also serves on the steering committee for the Kentucky Rural Urban Exchange. Since the 2011, Gerry has helped to further the field of adventure tourism and community and cultural exploration across Kentucky. His work has found him embedded in many rural Kentucky communities and counties for various initiatives that include outdoor recreational events, branding initiatives, conservation projects, and more. Gerry is an avid paddler who is certified by the American Canoe Association in the Stand-Up Paddleboard and Canoe disciplines, recently being awarded an ACA National Award for 2018. He is also a storyteller who uses photography, cinematography, and journalism  to tell stories about the landscapes and people he encounters in his travels across the Commonwealth and beyond. In 2017, he was awarded by Lexonomics as the most impactful artist in the Bluegrass.